This week our Australian correspondent Karen K updates us on an HP Sauce promotional campaign which recently ran in Australia. This promotion featured tags affixed to the tops of HP Sauce bottles to help entice people to try out HP with some tasty “Sizzling Summer Recipes” when grocery shopping. (Hey, it’d work for me! ;-)) Summer may be over in Oz now, but here in Canada we’re just warming up so the timing is perfect. Thanks Karen! *Don’t feel too bad for our Aussie friends - I’m told it doesn’t get much cooler than 15C there. Still perfect BBQ weather in my books!

These official HP Sauce recipes look fantastic and I can’t wait to try them out myself. The recipes are:

• HP Deluxe Marinated Steak
• HP Grilled Chicken Sandwich

Both recipes have been added to the Recipes section. Be sure to try out the others while you’re there!

If you have your own HP Sauce recipes or if you’ve tried some of the recipes on the site and you’d like to share your enthusiasm - by all means contact us!

Update: Mandy has kindly contributed some additional promotional images for this and the previous “Warming Winter Recipes” advertising campaign. I’ve placed them into a new gallery within the HP Sauce Advertising Gallery and the existing advertising images are now in their own “Print Advertising” sub gallery. Thanks Mandy!

This entry was posted on Saturday, April 22nd, 2006 at 5:43pm. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.